Blending neuroscience, storytelling, and cutting-edge experiential design, Theater of the Mind required an unconventional creative process. In this conversation, Director, Andrew Scoville, and Technology Director, Heidi Boisvert, share how scientific ideas informed the development of the show’s narrative, audience interaction, and emotional architecture. They’ll also discuss the unique rehearsal and tech workflows created for the production, along with the custom technological systems developed specifically to support the experience. Through stories, process insights, and audience Q&A, the session offers a rare look inside the making of ambitious immersive work.