Whether it’s falling in love with a location and having to convince a permitting office to let you set up shop there or convincing a client to let their customers play with their brand, every immersive production is a unique puzzle whose solution comes in the form of a simple word: yes.  

We’ll round out the Summit with stories from an all-star panel about how they get clients, bosses, landlords, and other stakeholders to go along for the ride…and what moves them to say the magic word when they’re the ones being pitched!

w/ Zach Morris, Abraham Burickson, Jennifer Bascom, Kathryn Garcia; moderated by Noah J. Nelson